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September 17, 2001
Should You Give Tips To Your References?
Should you coach a job reference on what to say to a prospective
employer?
A bad reference can block a job offer and even sidetrack a career.
But it isn't always so clear how much guidance you should give someone
willing to speak on your behalf.
"I just basically spoon-feed [references] the information
that I think is necessary," says a research analyst for a Boston
financial-services firm. "I'll give them ideas and examples.
I won't phrase the words. It's not making stuff up."
The 26-year-old analyst also drafted business-school recommendation
letters for his references. When you make references' assignment
easier, he believes, "they're going to give you a better reference."
Others have qualms about giving references too much guidance, however.
"I wouldn't coach somebody because I would feel that I'd be
putting words into their mouth," says Laura Zirinsky, a 34-year-old
New York resident. Currently enrolled in an evening master's program
in strategic communications, she is looking for a full-time corporate
communications position. She only tells references what a prospective
employer seeks.
Most career experts agree with her approach. They advise job seekers
to inform their references -- but to a limited degree. "You
need to tell them what the position is, what company it's for and
give them a thumbnail sketch about the job and its responsibilities,"
says Smooch Reynolds, president and chief executive of Repovich-Reynolds
Group, a Pasadena, Calif., executive-search firm.
She recommends that candidates supply references with their résumé
and review major points that a hiring manager or recruiter might
cover. A typical achievement claimed by job seekers on a résumé
is that they significantly increased their latest employer's growth,
she says. Your references had "better be able to back that
up."
References need to be told that they will get tough questions about
an applicant's weaknesses, too, says Cynthia Palka, a human-resources
consultant and recruiter in Endicott, N.Y. Warn your references
to expect questions about your ability to handle stressful work
situations related to your new work environment, she says.
Be sure your reference knows why you left a previous employer and
how to positively describe difficult circumstances surrounding your
departure.
Ms. Zirinsky says it "took a little delicacy on my part"
to find references willing to describe her experience at a company
she quit last year. Rather than ask her former boss, she used a
colleague and a former client who knew how hard she had worked there.
Ms. Reynolds advises job seekers to also offer references insights
about a prospective employer's culture -- without being so specific
"that you write a script for them." Indeed, a reference
who provides canned answers is only slightly less harmful than the
reference who can't remember you, experts say.
Also, don't give out the names of references indiscriminately or
prematurely. One of the oldest dirty tricks in the search business
is for a recruiter to feign interest in a candidate simply to gather
references as future leads, says Daniel Parrillo, president of Strategi
LLC, a small high-tech recruiting firm in Stockton, Calif.
"The most important thing to remember about references is
that these people are doing you a favor," says Mr. Parrillo.
That is another good reason to divulge references as late in the
hiring process as possible. "You should try to have that reference
called only one time," he says.
By Kris Maher
Staff Reporter of The Wall Street Journal
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